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Podcast: Recipe for Greatness
Episode: Rushina Shah - Insane Grain Cofounder | Using Your Past Experiences To Craft Your Future
Description: Today's guest is Rushina Shah, the co-founder of Insane Grain - the healthy snack brand championing Sorghum. Rushina's journey is incredible and along the way she has picked up many awards such as; Forbes 30 under 30, grocer's top new talent 2018, NPN's 30 under 30, NatWest great British entrepreneur 2018 finalist, and many others.We sit down and cover lots in this chat from being a sole founder vs having a co-founder, launching and then rebranding the business, exploring the market before launching to identify a unique opportunity, how to word conversations with supermarket buyers and so much more.