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Podcast: Fintech Insider Podcast by 11:FS
Episode: 346. Insights: Jobs to be Done - The future of product design
Description:
On this episode of Fintech Insider Insights, Ryan Garner is joined by some expert guests to talk about all things Jobs to be Done. Our great guests include:
David Brear, 11:FS CEO & Former Mettle CEO
Alan Klement, JTBD expert and pioneer
Justin Geaney, CPO at Virtual Bank by Standard Chartered
Peter Collingridge, Director / Global Head, Entrepreneurs in Residence
On this insights episode we take a detailed look at JTBD, including:
What JTBD actually is - a lawnmover analogy
How impactful it can be when designing digital propositions
Why it's the key to making your product an...