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Podcast: Reefer MEDness
Episode: E78 - Buyer Beware; Buyer Bewildered (Re-Hash)
Description: Do you have a favourite craft cannabis flower? Are you getting what you think you ordered? Think again. While attending the Calgary Hempfest, Kirk and Trevor gathered five Micro Cultivation License holders (plus a surprise cameo contributor!) to discuss the recreational cannabis retail space. The conversation revealed a complicated system of regulations, policies, and red tape which affect their ability to build brand loyalty. Although these passionate growers produce excellent weed, it is surprisingly difficult for their high quality, small batch, hand trimmed product to reach you, the consumer. Packaging, sale by lottery, and ambiguously named SKU’s are so...