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Podcast: Startups For the Rest of Us
Episode: Episode 626 | Scratching an Itch, Launching a Free SEO Tool, and Growing to $18k MRR
Description: In episode 626, Rob Walling chats with Nick Swan, the founder of SEOTesting.com. SEOTesting helps SEO professionals and agencies automate the reporting of page updates and changes. Nick originally launched it as a free tool under a different name.
In this episode, we cover when Nick decided to charge for it, renaming the tool, rewriting the codebase, and the journey to growing to $18,000 MRR.
Topics we cover:Â
3:17 - Growing SEOTesting.com to $18,000 MRR
4:53 - What kinds of businesses use SEOTesting.com?
8:11 - The decision to build SEOTesting
12:33 - Launching SEOTesting as a free tool
15:39...