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Podcast: Fireside with Voxgig
Episode: Episode 118 Robert Kaminski, Co-Founder and Partner at Fletch PMM
Description: What even is positioning? Isn’t it that thing you do when you’ve already established your company and you’ve kind of already got everything figured out? According to this episode’s guest, Robert Kaminski: Absolutely Not! Robert is the co-founder of Fletch PMM, where positioning is their bread and butter, and he’s here to tell us about his belief that positioning should be one of the first considerations when getting a startup on its feet.
Fletch works with companies to adjust their website messaging. From overcrowded and confusing to simple, clear and informative. But how do you even get t...