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Podcast: Hotel Marketing Podcast
Episode: 70 - What Happens When Phone Agents Act Like Your Website?
Description: In this episode of the Fuel Hotel Marketing Podcast, the Fueligans take a tongue in cheek look at what life would be like if we treated our phone reservations like we treat our website visitors.
Let’s face it, a hotel’s website is one of the most important investments a property can make. It influences almost every booking in some form or fashion. And yet, we still live in a world where folks take a set-it-and-forget-it approach to their website. Despite more than 50% of direct bookings coming in online, and the fact that the phone reservations probably originated from the...