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Podcast: Hotel Marketing Podcast
Episode: 26 - Converting After The Conversion: Making Your Thank You Pages Work
Description: Hoteliers, and marketers in general, think the conversion process ends once a booking takes place. This thought process is not only wrong, but it is costing you in lost revenue. Why? Because once a person converts once, they are much more likely to convert again. On top of that, it is 5 Times more cost effective to retain current guests than find new ones.
In today’s podcast we’re going to cover an excellent article from CopyHackers.com with tips, tricks, and hard data on making your thank you pages convert your guests a second time.
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