Want to create an interactive transcript for this episode?
Podcast: Hotel Marketing Podcast
Episode: 19 - The Art and Science of Upselling Your Hotel Guest
Description: In this ultra-competitive hospitality industry, profitability is tough to maintain. Consumers have more research power than ever and have the tools and technology at their disposal to find the best available rate with ease. This, coupled with the ongoing battle between OTAs and hoteliers for the privilege of getting the booking and owning the guest, means that it’s a great time for hotels to get creative in maximizing their revenue. One of the simplest and most effective methods is in the age-old sales technique of upselling. From room upgrades, to additional services, and F&B, there are so many op...