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Podcast: PaintED Podcast
Episode: Marketing Through a Downturn - John Jantsch: Contractor Evolution
Description: To learn more about Breakthrough Academy, click here: https://trybta.com/PCA181
To learn more about Duct Tape Marketing, click here: https://ducttapemarketing.com/
If you’ve ever cut your marketing budget when times were tough, this one’s for you.
When you find yourself in the middle of a downturn, leadflow turning to a trickle, customer decision-making slowing to a crawl…something's gotta give.
And if your marketing budget is just an expense you pay because you think you should, it’s a pretty easy decision. Cut the deadweight.
But according to today’s guest John Jantsch, that might be t...