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Podcast: Nudge
Episode: 7 marketing psychology tips you can apply today
Description: Join the Nudge Unit: https://maven.com/nudge-unit/course-cohortWhy does a $5 Uber voucher turn angry customers into loyal fans? In this episode, Eva van den Broek and Tim den Heijer share actionable insights from their book The Housefly Effect, revealing seven marketing psychology tips you can use to grow your business. You’ll learn:How scarcity drives demand, from pineapple rentals to volume-limited products.Why a $5 apology voucher boosted Uber’s revenue (feat. reciprocity principle)....