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Podcast: Artist Academy
Episode: 290. The Strategy Behind Making Consistent Print Sales with Joel Pilcher
Description: This week’s interview is with Utah-based wildlife artist Joel Pilcher. His charcoal drawings are incredibly realistic, but the thing I loved most about this interview was hearing how much of a marketing guy he is.
I’m going to spoil this interview for you a little bit to give you the details of Joel’s backend systems because that’s what I was really curious about when questioning him. About 90% of Joel’s income comes from print sales through Printify. He markets, advertises, and asks his customers to buy his products. Pair those business efforts with an outstan...