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Podcast: CXOTalk
Episode: CEO Perspective: How to Build Customer and Brand Loyalty
Description: #CustomerLoyalty #BrandLoyalty #ecommerce #cxBuilding customer and brand loyalty is every company's first challenge. This holds true especially in the highly competitive world of e-commerce as well as in brick-and-mortar retail. Charlie Cole, CEO of FTD, a 110-year-old retail and ecommerce brand, explains how he builds customer trust and brand loyalty in his organization.The conversation goes beyond customer service to focus on core aspects of business transformation and digital customer experience, looking across all touch points of the customer journey.The discussion includes these topics:-- About FTD-- On customer...