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Podcast: CXOTalk
Episode: User Experience and Digital Transformation with Brian Solis, Principal Analyst, Altimeter
Description: User experience is one of the most important and least understood aspects of digital transformation. For this episode, we talk with a leading world expert about user experience and how to engage consumers in the best way possible.Brian Solis is a principal analyst at Altimeter Group, a Prophet company. He is also an award-winning author, prominent blogger/writer, and keynote speaker. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture.