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Podcast: NerdBrand Podcast
Episode: E78: Being Real on Social Media with Guest Shane Shaps
Description: Send us Fan MailOn this episode of the NerdBrand podcast, we’ve got Shane Shaps from 520 East Brands and we’re talking about how to keep your brand "real" on social media.What is a brand voice?Brand voice is the distinct personality a brand takes on in its communications. Imagine you went to a dinner party and you're chatting with all the guests. One person stands out because they're great at storytelling in a distinctive, unique way.It is to be noted that this is not...