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Podcast: NerdBrand Podcast
Episode: E29: How To Make Billions of Dollars and Not Advertise
Description: Send us Fan MailGuest John Moore gets his “nerd” on and talk about their brand IQpack, and what else gets their nerd hearts pumping.The Marketing SecretTIME.The dirty little secret - marketing doesn’t have to be paid to advertise because marketing can be as simple as the one-on-one experience you have with a salesperson or the look and feel of your location.Many brands have been enormously successful without spending large amounts of money on marketing because of the thing you cannot buy, time.Example Brands Trader Joe’s - Direct-from-supplier, uses funds to maintain...