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Podcast:
Episode: Franchising Marketing Leadership
Description: Today we’re talking about our two favorite subjects - marketing and franchising - with Matt Friedman, the CEO and co-Founder of Wing Zone. Matt shares his thoughts on marketing from the leadership seat and gives us his take on topics including:
What’s a better use of marketing resources: acquiring new customers or retaining current customers?What’s the best way to efficiently market to your customer database? How do you market Menu Innovation?
Matt and Jack will be speaking on a social media panel along with Rachel Davis from AFC Urgent Care TNÂ at The Franchise Marketing Leadership Conference...