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Podcast: It's No Fluke
Episode: E133 McKinney's Little Caesars Ad Raises More Than Eyebrows
Description: The ad that has everyone saying, "whoa."Lyle Yetman | Co-CCOThe best thing that ever happened to Lyle’s advertising career was not getting hired as an account person at BBDO. He would have sucked at that. Instead, he became a writer. After getting his master’s at the VCU Brandcenter, Lyle left his Boston roots, moved out west, and started his career at BSSP, where he worked on MINI, Chipotle, and El Pollo Loco, created the Priceline Negotiator and made award-winning spots for Google, among others. His work has been recognized by the One Show...