Want to create an interactive transcript for this episode?
Podcast: The mindbodygreen Podcast
Episode: How This Family Built A Huge Natural Food Business
Description: Consumers are demanding more from brands—authenticity, transparency, and functionality are just a few traits that people are looking for. It often comes down to the values of which the brand is built on and Veronica and Miguel Garza co-founders of Siete Family Foods are an example of a brand created on a strong foundation. The brother and sister team, joined me on the mbgpodcast to talk about how they started a “better-for-you Mexican-American food brand” and why remaining true to their core values is critical as they grow.After Veronica was diagnosed with her first auto-immune condit...