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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: Organic Growth SaaS: 4 Hours a Week to 7-Figure ARR
Description: Nathan Gilmore could only work four hours every Saturday morning on his side project. Those four hours a week turned into a 7-figure organic growth SaaS business with 6,000 customers across 180 countries. In this episode, you'll learn how TeamGantt grew almost entirely through SaaS SEO, why focusing on a single feature beat building a full project management suite, and what happened when they finally narrowed their ICP after 14 years.
Nathan reveals how a $100 Google Ads coupon validated demand, why targeting niche keywords like "Gantt chart software" instead of "project management software" gave TeamGantt search-driven SaaS traffic with zero...