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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: SaaS Retention: 8-Figures on Just 2 Channels
Description: Kaveh Rostampor bootstrapped a SaaS retention platform for six years, grew it to eight figures in ARR, then raised $50 million - and still hasn't spent it. Learn how Planhat used just two growth channels to reach 8-figure ARR and why SaaS retention became the foundation of their entire business.
Kaveh reveals how paid ads targeting department heads with outcome-based messaging about reducing churn combined with direct cold calling drove all of Planhat's growth. You'll learn why a customer success platform must practice SaaS retention internally, how localized sales teams close more deals, and why two channels beat...