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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: Founder-Led Sales: 5 Demos a Day at $15M ARR
Description: Brian Elrod still does five customer demos every single day as CEO of a $15M ARR company. That founder-led sales habit is the reason Text Request keeps winning - it took five years to reach $1M ARR, then scaled from $3M to $15M in just three years.
Learn how founder-led sales powered this bootstrapped SaaS company from zero to $15M ARR without a dollar of outside funding. Brian shares how Twilio's $850M acquisition of competitor ZipWhip sent thousands of customers looking for alternatives, and how Text Request won at a 10-to-1 ratio by building a one-click migration...