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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: SaaS Product Validation: Deleting a Year of Code to Find PMF
Description: Mike Adams started Grain with a solution looking for a problem. His first year of SaaS product validation was brutal - the ideal customer profile was literally "anyone who thinks it's cool." After running blind customer research, he threw away the entire codebase and rebuilt around a single feature.
If you are struggling with finding product-market fit or unclear on your ICP, this episode reveals how rigorous SaaS product validation can save years of building the wrong thing. Mike shares how pretending the product was built by someone else unlocked honest feedback, why launching during COVID invited...