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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: LinkedIn Lead Generation: 1000 Demos on SaaS Launch Day
Description: Shawn Finder booked nearly 1,000 demos on launch day for Autoklose - a sales automation platform entering one of the most crowded markets in SaaS. His secret? LinkedIn lead generation, 8 months of pre-launch buzz, and influencer partnerships. In this episode, Shawn reveals how he built a 2,400-person waitlist, used social selling to connect with 100 prospects per day, and hit $1M ARR in 18 months.
Shawn's LinkedIn lead generation strategy combined a virtual assistant sending 100 personalized connection requests daily with hours of genuine engagement - liking, commenting, and sharing influencer content before ever asking for anything. He built 30,000 connections and...