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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: Finding Product-Market Fit: 3 Failed Versions First
Description: Zvi Band wrote down an idea for a CRM in Evernote with no plan to build a company. Four months later, he joined 500 Startups and went all in on finding product-market fit. The first version of Contactually was so bad users hated it. The second version annoyed people with irrelevant reminders. But each SaaS product-market fit failure taught him what customers actually needed.
The PMF journey from weekend prototype to $2M+ ARR with 70 employees and $12M in funding came from validating product-market fit through customer complaints - not brainstorms. Zvi showed a pricing page to free users...