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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: SaaS Lead Generation: From 2 Demos to 60 a Month
Description: Most SaaS founders rely on warm introductions to find customers. Jerrod Bailey built a SaaS lead generation system that took one company from 2 demos a month to 60 - without adding a single salesperson. His LinkedIn lead generation method uses Boolean search to build targeted lists and automated 4-step email cadences to convert strangers into qualified leads.
The most counterintuitive finding from Jerrod's lead generation SaaS work: half of all B2B LinkedIn leads come from steps 3 and 4 of a 4-step email cadence. Most founders give up after one or two touchpoints, leaving half their pipeline on the...