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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: First SaaS Customers: From Side Project to $1M ARR
Description: Scott Klein and his brother started building StatusPage.io as a side project - two weeks of contract work, two weeks on the product. Four months later, they had their first paying customer at $50 a month. Eighteen months after that, they crossed $1M in annual recurring revenue with 1,500 customers including Visa and Kickstarter.
In this episode, Scott reveals how StatusPage.io found its first SaaS customers without growth hacks, why having a sales co-founder was the single biggest factor in their early traction, and the hard lesson he learned from a failed music startup about why founders...