Want to create an interactive transcript for this episode?
Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: Freemium SaaS Playbook: From Free to 1M Users
Description: Kirk Simpson built a freemium SaaS product in a market where 70% of potential customers were still using spreadsheets and shoeboxes. Within three years, Wave had over a million users across 200 countries - all on a freemium model where the core product was completely free.
Kirk reveals how a $5 Google Chrome Store listing drove 210,000 signups, why going free does not excuse a bad product, and the painful lesson he learned after hiring 50 people in six months. If you are considering a freemium SaaS approach, this episode breaks down what actually works.
🔑 Key Lessons
🚀 A freemium SaaS m...