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Podcast: Retail Today with Bob Phibbs, The Retail Doctor
Episode: Is it worth it to buy props for displays?
Description:
Emily asked about the use of props in a display. “Is it worth it to spend a certain amount (%) on props that will not be for sale, to make your displays look good?” The easy answer is yes. At least $100 a month should be allocated for small stores.
But creativity is the key. We have a whole merchandising section in my online retail sales training platform, SalesRX.com