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Podcast: This Week in Startups
Episode: Final Boss Sour’s James Hicks + River’s Rae Lambert | E1993
Description: Todays show:
Jason sits down with James Hicks to discuss the unique aspects of Final Boss Sour's products and marketing (3:25), the future of commerce, influencers, and retailers' adaptations (23:12), followed by a discussion with Rae Lambert about River's software platform and community management best practices (46:16), high-end memberships, landing lighthouse customers, and influencer engagement (1:04:35) .
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Timestamps:
(0:00) Jason kicks off today’s show with guests James Hicks and Rae Lambert.
(3:25) Discussing the appeal and unique aspects of Final Boss Sour's products
(7:25) Better-for-you products and social media strategies
(9:40) .Tech Domains...