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Podcast: Leveling Up with Eric Siu
Episode: Alex Lieberman: The Main Reason Why Ads Don’t Cut It Anymore
Description: In this video, learn how to create media platforms as marketing layers and how you can monetize them with your own content and products, not just through advertisements but using merch, educational courses, and even NFTs! TIME-STAMPED SHOW NOTES: 00:00 - Intro to monetizing media platforms 00:22 - Where There’s an Audience, Money Follows 01:53 - The media is the marketing layer 02:30 - Founder's journal as a franchise for career and growth 02:40 - Monetize it based on your audience (Merch, NFTs, etc) 03:57 - Alex's favorite book!  Leveling Up Heroes NFT: 👾Join Our Discord To Get...