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Podcast: Leveling Up with Eric Siu
Episode: How Zest Grew to 17K+ Users by Using Content Marketing and Machine Learning
Description: Hey everyone! In today’s episode, I share the mic with Yam Regev, CEO and Co-Founder of Zest, where marketers go to share and discover marketing content that is manually curated by the Zest “tribe”. Tune in to hear about Yam’s early career at a web marketing agency, how Zest manages to scale without automation (they’ve got 7,000 people curating content!), why they eschew traditional marketing, and how they are now serving enterprise companies in a unique way to generate revenues. Click here for show notes and transcript Leave Some Feedback: What should...