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Podcast: The Alldus Podcast - AI in Action
Episode: E236 Adam Katz, Chief Revenue Officer and Adam Smith, VP of Analytics and Data Science at Sightly
Description: Today's guest is Adam Katz, Chief Revenue Officer and Adam Smith, VP of Analytics and Data Science at Sightly in New York. Founded in 2013, Sightly are helping Brands Anticipate the Unexpected. They use data science, predictive algorithms and expert human know-how to maximize your outcomes and align your Brand Mentalityâ„¢ at speed, no matter what lies ahead. Their smart, agile approach to media planning, buying and fine-tuning extends across YouTube, TikTok, Connected TV & OTT, Live Streaming video, and all premium publishers and networks.
In today's episode, they will tell you about:
Sightly’s unique brand ment...