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Podcast: The Alldus Podcast - AI in Action
Episode: E209 Budi Tanzi, VP of Product at Tapad
Description: Today's guest is Budi Tanzi, VP of Product at Tapad in New York. Tapad is the award-winning marketing technology company reinventing personalization for the modern marketer through its identity-driven solutions. The company's signature Tapad Graph connects millions of consumers across billions of devices. The world's largest brands and most effective marketers entrust Tapad to provide an accurate, privacy-conscious and unified approach to connecting with consumers across screens.
Brands and marketers are faced with the challenge of needing to deliver personalized, relevant messages to vast audiences of consumers who all behave differently, use different devices and who increasingly e...