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Podcast: What It Means: A Forrester Podcast
Episode: Are We Nearing The End Of The Google Era?
Description: Two major antitrust lawsuits could loosen Googleโs grip on online search and advertising. What are the potential implications, and how should brands and advertisers prepare? Senior Analysts Nikhil Lai and Mo Allibhai discuss the cases and the broader shifts ahead for search marketing and advertising on this weekโs What It Means episode.