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Podcast: Today In History with The Retrospectors
Episode: The Shoe That Made Nike
Description: Bill Bowerman, co-founder of Nike, was on a quest for the perfect running shoe grip when he found inspiration in his wife’s waffle iron. Pouring polyurethane directly onto their wedding gift, he began to develop the prototype that would eventually become Nike’s legendary waffle sole trainer, and which received its patent on 26th February, 1974. But Nike wasn’t always the fashion powerhouse we know today. Back then, it was still Blue Ribbon Sports, importing Japanese running shoes. Bowerman, a top U.S. college track coach, and Phil Knight, a former runner and busines...