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Podcast: The Knowledge with David Elikwu
Episode: 138: Copywriting Expert shares Business Lessons from 20 Years Online (feat. Neville Medhora)
Description: David speaks with Neville Medhora, an expert copywriter, best-selling author of "This book will teach you how to write better", and founder of Copywriting Course and SwipeFile.com.Neville never set out to be a copywriter - it just kind of happened. He started out messing around with online businesses with his friends in the 2000s, got hooked on findings ways to optimise sales, and realised that the right words could make people take action. In this episode, Neville shares some of his wildest experiments (including trying out homelessness) and his parents reaction, how he almost got...