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Podcast: The Dietitian Success Podcast | Business & Marketing for Dietitians
Episode: 044: Building a baked goods company from the ground up with Lisa from Goodums
Description: Have you ever wondered what it takes to get a food product from ideation to actually ON THE STORE SHELVES??  In this episode of the Dietitian Success Podcast, I chat with Lisa Mina, RD and owner of Goodums, an award-winning baking mix brand that is focused on providing high quality, nutritious and delicious baking options for families. We chat about:  How she took the idea for Goodums from purely a vision into a tangible product in only 1 year  How she learned about the confusing world of product development, manufacturing and packaging  The very first steps she...