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Podcast: Superlative
Episode: CREATING VALUE BEYOND THE PRODUCT WITH PETER CHO OF JACK MASON WATCHES
Description: This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Peter Cho, the Co-founder of Jack Mason Watches. They dive right into Jack Mason’s collaboration with Dr. Pepper and how that came to fruition, as well as the design process and community reaction to the collaboration. Ariel and Peter also cover the launch of the Canton collection, the differences between Swiss-made and American assembly, and the impact of politics on the watch industry. Throughout this conversation, Peter discusses the challenges of price increases in the watch industry while emphasizing the need for transparency wit...