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Podcast: Superlative
Episode: BALANCING INNOVATION AND TRADITION AT SHINOLA WITH GREG VERRAS
Description: This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Greg Verras, the Design Director at Shinola. The show starts with the two discussing Greg’s journey to Shinola, which involved his time at Fossil as an Associate Watch Designer for Diesel, and how he has emphasized the importance of passion in design at Shinola for almost 12 years now. Ariel and Greg talk about the sometimes unknown complexities of watch design and the importance of understanding the customer’s expectations when it comes to crafting new and innovative designs fit for an ever changing mark...