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Podcast: Superlative
Episode: Authenticity in Watch Content with Ben Cook of Benβs Watches
Description: Β This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Ben Cook, content creator and founder of Benβs Watches. To start the show Ariel dive right into the challenges that appear when trying to create engaging content that is authentic and true to themselves. They also touch on the role of content creators in the watch industry and the importance of brands partnering with genuine creators to reach consumers. They also discuss the misconception of watches as...