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Podcast: Superlative
Episode: BREAKING DOWN THE WORLD OF LUXURY WITH PROFESSOR WENDY BENDONI
Description: This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by the Assistant Professor of Marketing in the School of Business at Woodbury University, Professor Wendy Bendoni. Ariel begins the show talking about his trip to speak to Wendy’s college classroom, and Wendy fills us in on the history of the class (Luxury Brand Management). Ariel asks how Wendy is able to craft her curriculum on the subject and how wide the academic interest into luxury should be w...