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Podcast: Superlative
Episode: SUPERLATIVE: AT THE HELM OF LONGINES WITH MATTHIAS BRESCHAN - CEO
Description: This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week our host Ariel Adams is joined live in person by Matthias Breschan, the CEO of Longines. They start the show talking about what Covid showed Matthias about the importance of the internet and the digital space in the watch industry, and how brick and mortar is still important today as well. Ariel and Matthias discuss what it was like for Matthias to step into the CEO role at Longines, the history behind the brand, and what we can expect from...