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Podcast: Earn Your Leisure
Episode: How Carolyn Aronson Built a $500M Haircare Empire, and Changed The Game with It’s A 10 Haircare
Description: In this episode of Earn Your Leisure, we sit down with Carolyn Aronson, the CEO and founder of It’s A 10 Haircare, to uncover how she built one of the most successful independent beauty brands in the world.Carolyn shares the strategies behind It’s A 10’s explosive growth, including how giving away millions of free samples turned her brand into a multi-million-dollar powerhouse. She also breaks down how she grew her company by 1,000% through branding and social media marketing, expanded into 125 countries, and kept It’s A 10 relevant in the beauty industry for nearly 2...