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Podcast: Breaking Walls: The Podcast on the History of American Network Radio Broadcasting
Episode: BW - EP143—010: September 1957—The Bing Crosby Road Show And The Report On School Integration
Description: In September of 1957, Bing Crosby, now fifty-four years old, was gearing up to host the Edsel TV special and generating praise for his recent dramatic role as Earl Carlton in Man On Fire.
He’d won an Academy Award, had his own radio show since 1931, and championed the widespread use of Prime Time, network transcription.
The Ford Road Show featuring Bing Crosby debuted on September 2nd, 1957. It aired five days per week on CBS for five minutes. These were taped segments edited by Murdo MacKenzie and written and produced by Bill Morrow The just-heard John Scott Trotter conducted the orchestra. It...