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Podcast: New Digital Age
Episode: Climbing the digital ladder: Becoming a success in the marketing world
Description: Sharon Palmer’s digital career spans over two decades. Currently Client Success Director at digital agency Idhl, she was key in the agency’s integration of nine businesses and eight separate brands into Idhl.She spent 27 years at McCann, starting as an exec, working up to MD, setting up the agency’s digital operations as digital marketing was born.In a wide-ranging and honest interview she discusses what it takes to get to the top in the digital industry, the personal characteristics that helped on this journey, her biggest mistakes and what...