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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso – Don’t Overhype It
Description: Don’t Overhype It Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In raising funding, it’s important to articulate all the values in the deal. If you don’t mention it, then it doesn’t exist in the investors' minds. Investors only know what you tell them. Include the values in the deal such as customers, other investors, partners, and team members, to name a few. You want to show everyone is supporting the effort and more are coming. In the process, don’t overhype the deal. Don’t indi...