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Podcast: Marketing School - Digital Marketing and Online Marketing Tips
Episode: More people are buying followers, Does video quality and editing affect views?, They are listening to you to serve you better ads… & more
Description: In episode #2669, we delve into the controversial practice of buying followers on social media. We discuss the impact of purchased followers, likes, and views on engagement rates and reach, shedding light on the pitfalls of chasing vanity metrics. The conversation also delves into the relevance of video editing in achieving social media views, sharing findings from a captivating experiment involving Instagram reels. Furthermore, we explore the implications of third-party cookie deprecation on digital advertising and the potential impact on agencies.
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