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Podcast: Marketing School - Digital Marketing and Online Marketing Tips
Episode: How Digital Advertising Will Change in 2023 & Beyond
Description: In episode #2403, Neil and Eric talk about how digital advertising will change in 2023 and beyond. Major developments in artificial intelligence (AI) along with increased privacy and tracking limitations are shaking up the world of marketing and digital advertising. In today’s episode, we break down the ways we expect companies to adapt in 2023 and how to leverage the new opportunities available to you!TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How Digital Advertising Will Change in 2023 & Beyond.
[01:01] Neil’s prediction is that companies will need to spend much more on data and analytics.
[02:04] Why employees (and their social...