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Podcast: Leaders of Analytics
Episode: Making the Shift from Corporate Executive to Entrepreneur with Michael Kingston
Description: “Being an entrepreneur is basically like going from one crisis to the next”. Those are the words of Michael Kingston, co-founder and CEO of Seeda.
At a point in his career when Michael was thriving, he took the daunting plunge from successful executive to entrepreneur and start-up founder. Most people would be too scared to take such an enormous risk; however, this step has been Michael's key toward work-life satisfaction.
Three years later, Michael and his co-founders have built Seeda, an AI-assisted marketing analytics product, purpose-built for Shopify-based eCommerce platforms. Seeda helps marketers make sense of t...