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Podcast: BAOS: Beer & Other Shhh Podcast
Episode: Episode #11: The Business Of Throwing A Craft Beer Festival with Erica Campbell (Blood Brothers) | The Business of Beer
Description: To celebrate the 10th anniversary of this humble craft beer podcast, we're doing something we've never done before: throwing a beer festival. It's quite the story how it all came about, so we brought in our partner on the project, Erica Campbell, Sales Manager of Blood Brothers Brewing and Co-Founder of the Society of Beer Drinking Ladies, to chat about her illustrious history in the beer industry and voluminous experience throwing events. We then did a deep dive into the genesis of the Get It In Ya Fest concept and the ton of collabs, how we've approached the festival, the i...